Canadian Lifestyle at Beautyworld Middle East: Pure Canadian Beauty in the Heart of the Middle East

Canadian Lifestyle is proud to announce its participation in the Beautyworld Middle East 2025 international trade fair in Dubai. As the region's largest event for beauty, fragrance, hair, and well-being, this exhibition is the ideal platform to introduce our philosophy: "Real beauty is born where science meets nature."

Inspired by the pristine nature of Canada—the endless evergreen forests, crystal-clear waters, and fresh, clean air—we are showcasing a premium skincare collection formulated with cutting-edge scientific research and the purest natural extracts.

Our Canadian Philosophy: The Power of Nature Meets Science

Canadian Lifestyle is founded on one guiding principle: making true beauty simple, natural, and accessible to everyone. Every formula is developed in leading Canadian laboratories and rigorously tested to ensure quality, safety, and effectiveness for all skin types.

At our booth, visitors will be introduced to a product line that embodies our three golden principles:

1. Radical Transparency: We believe you deserve to know exactly what you put on your skin. That's why we openly and honestly disclose every single ingredient in our formulations. No hidden chemicals. No parabens, sulfates, or heavy silicones.

2. Commitment to Health & Sustainability:

   • Cruelty-Free: Our products are never tested on animals.

   • Eco-Friendly: Our packaging is recyclable and safe for the planet.

   • Dermatologically Tested: Approved by leading skin experts.

3. Science in Harmony with Nature: We combine the power of modern innovation with the purity of natural extracts to create products that are both safe and remarkably effective.

Global Strategy: The Gateway to GCC Markets

Our presence in Dubai is a crucial step towards realizing Canadian Lifestyle's global vision: bringing the essence of healthy, natural beauty from Canada to the entire world.

Beautyworld Middle East plays a vital role in our strategy for entering and growing within the Middle East and GCC region. At the event, we will demonstrate our commitment to obtaining Halal and regional Health certifications, showing that our products fully comply with the highest standards and cultural values of these markets.

We are building a "new lifestyle" where daily self-care transcends surface-level beauty and transforms into a luxury experience, providing a moment of calm, confidence, and pure indulgence.

Our Slogan: "Pure Beauty. Pure Canada." (Where nature meets innovation.)

The History of Beautyworld Middle East Exhibition

Organized by the esteemed German company Messe Frankfurt, the Beautyworld Middle East trade fair has been the most important business event for the cosmetics, fragrance, hair, and wellness industries in the Middle East region for over 25 years.

Held annually at the Dubai World Trade Centre (DWTC), the exhibition is renowned for its international significance and the wide array of innovative products and services on display. Beautyworld Middle East is not just an exhibition, but a critical platform for networking, exchanging information on market trends (such as the rising demand for Halal and clean beauty products), and signing important business deals. In recent years, the event has seen significant growth in the number of visitors and exhibitors from around the world, establishing itself as a benchmark for measuring the dynamism and future of the beauty market in the Middle East.

Date and Time of Beautyworld Middle East 2025

The Beautyworld Middle East 2025 exhibition will take place from October 27 to 29, 2025, at the Dubai World Trade Centre.

Download the invitation